Dodging the smoke - bruut x vans

A group of ambitious friends, driven to push their own limits, while upholding their values and taking care of each other. Finding the art of biking.

Showcasing their talent and a spirit shared by Bruut and Vans, we created this poetic portrait of Tega’s friend group riding around Amsterdam. The new generation, dividing odds, showing strength and a perspective for the future.

With just 5 man strong, we created this campaign from scratch.